Brad Hovis Inc.

Marketing Internship with Brad Hovis Inc.

Responsibilities included:

- Launched and designed website

- Designed book cover (see image of book)

- Facilitated book launch that resulted in over $4 million partnership deals

- Managed 3 social media platforms via Hootsuite

- Created daily email and Facebook advertisements

Lessons Learned:

Some things I would do differently knowing what I know now:

- Use A/B testing to determine best design for call to action on website

- Make the daily advertisements design match the message with more creative images

- Create a distinct landing page for each advertisement